HIGHBROW COLLEGE, KARACHI ● RACE PAKISTAN '27

COMMERCIAL PARTNERSHIP PROPOSAL

OBSESSION,
ENGINEERED.

Every month, college societies ask Karachi brands for sponsorship—and offer a tiny logo on a banner nobody looks at.

We did the opposite. Before asking a single brand for money, our six Highbrow College engineers built an in-house content engine that hit 180,000+ organic views—before even revealing our Formula 1 car.

ORGANIC TRACTION

180,000+ VIEWS

CAMPUS FOOTPRINT

800+ STUDENTS

2-DAY EXPO FINALS

700+ EXPECTED CROWD

TEAM JUNOON // @TEAMJUNOON.HB // TEAMJUNOON.COM 01 / 05

01 // WHY TEAM JUNOON PROVEN BEFORE LAUNCH

REAL NUMBERS, ZERO AD SPEND

WE EARNED ATTENTION
FIRST.

You shouldn't have to gamble on whether a student team can deliver eyeballs. Here is what our six registered members have already built organically in Karachi:

180K+

OVERALL DASHBOARD VIEWS ON @TEAMJUNOON.HB

Generated with Rs 0 spent on paid ads. Our dark, fast-paced engineering and lifestyle Reels hold real watch-time across Karachi's college and young buyer demographic.

37K+

VIEWS ON OUR HIGHEST-PERFORMING REEL

Our debut teaser hit 13,600 views in its first 6 hours and crossed 37,000+ views organically—directed, filmed, and edited entirely by our own team.

~3.6M

MONTHLY STUDENT NETWORK AMPLIFICATION

Supported by Karachi's largest student community pages (@spideysincollege & @insidehighbrow, partner-reported combined monthly reach).

WHY THIS MATTERS FOR YOUR BRAND: We hit 180,000+ views before showing our CNC race car, our black F1 team jackets, or our Expo Centre booth. Our biggest viral drops are still ahead—and your brand is built directly into them.

DATED INSTAGRAM INSIGHTS SCREENSHOTS AVAILABLE FOR VERIFICATION 02 / 05

02 // PRACTICAL DELIVERABLES 4 DISTINCT CHANNELS

HOW YOUR BRAND WINS

FOUR WAYS WE DRIVE
REAL VALUE FOR YOU.

We don't just put your logo on a shirt. Depending on your business and tier, we activate your brand across four distinct online and on-ground channels in Karachi:

01 // DIGITAL CONTENT IG COLLAB + 4K FILES

REELS SHOT AT YOUR OUTLET OR SHOWROOM.

Our crew brings our F1 prototype to your café, showroom, or studio to shoot a story-driven Reel—plus our Seaside Commercial. Published as an Instagram Collab post so views and engagement land directly on your page.

PRACTICAL VALUE: You get both our student reach AND the raw 4K video to run as your own ads.

02 // CAMPUS MARKETING 800+ HIGHBROW STUDENTS

DIRECT ACCESS TO 800+ COLLEGE STUDENTS.

Led by Highbrow College's Head Boy, we market your brand directly to 800+ students on campus—through student discount codes, voucher drops, QR posters, product sampling, or an on-campus activation tailored to your tier.

PRACTICAL VALUE: Turns student awareness into actual walk-ins, trials, and group orders.

03 // 2-DAY EXPO CENTRE EVENT 700+ EXPECTED FOOTFALL

2-DAY EXPO CENTRE PIT BOOTH SHOWCASE.

Across both days of the Race Pakistan '27 Competition Event at Expo Centre Karachi (700+ expected attendees, teams, and corporate guests), your brand is featured on our Paddock Booth, standees, and neon-mirror selfie station.

PRACTICAL VALUE: 2 full days of physical booth presence, product display, and QR lead capture.

04 // TEAM KIT & LIVERY 6 JACKETS · 6 JERSEYS · 2 CARS

BLACK F1 TEAM JACKETS & 2 CNC RACE CARS.

Every sponsor logo is printed in clean, high-contrast monochrome white on our 6 matte black F1 jackets and 6 collared jerseys, plus custom decals on both CNC-machined Formula 1 cars—seen in every Reel and race run.

PRACTICAL VALUE: Permanent visual association across every video, campus drop, and race day.

DELIVERABLES TAILORED TO YOUR INDUSTRY & CONFIRMED PARTNERSHIP TIER 03 / 05

03 // PARTNERSHIP TIERS FIRST CONFIRMED LOCKS CATEGORY

COMMERCIAL TIERS

PICK THE TIER THAT FITS YOUR GOALS.

Title and Gold partners lock 100% category exclusivity—meaning no competing brand in your sector can join.

TIER 1 // 1 SPOT AVAILABLE

TITLE

Rs 60,000

"Powered By [Brand]" NamingOfficial Title Partner across our bio, intros & booth.
100% Category LockZero competitors allowed in your industry sector.
3 Collaborative 4K ReelsOn-location outlet shoot + Seaside Commercial + 4K raw files.
Full Highbrow Campus PushDedicated on-campus activation + voucher/promo drop to 800+ students.
Hero Jacket, Car & Expo BoothCenter-chest jacket logo, main car wing & dominant 2-day Expo display.

COMPLETE CAMPAIGN OWNERSHIP

TIER 2 // 2 SPOTS AVAILABLE

GOLD

Rs 40,000

100% Category LockLocks out direct competitors in your specific category.
2 Collaborative 4K ReelsOn-location or Seaside feature + full 4K raw video handover.
Campus Student Promo DropStudent discount code & QR poster campaign across Highbrow College (800+ students).
Upper-Chest & Nose ConePrime monochrome white logo on 6 jackets, jerseys & both race cars.
2-Day Expo Booth BrandingLarge standee & backdrop placement at Expo Centre (700+ expected footfall).

BEST BALANCE OF CONTENT & REACH

TIER 3 // 3 SPOTS AVAILABLE

SILVER

Rs 20,000

1 Collaborative Feature ReelDedicated Reel + Instagram Story mentions across our student network.
Sleeve & Car Rear WingMonochrome white logo on 6 black F1 jackets, 6 jerseys & both CNC race cars.
2-Day Expo Booth PresenceBrand logo & QR link inside our Expo Centre Paddock Booth & judging books.
Campus QR & Web FeatureFeatured on campus promotional boards & teamjunoon.com.
Post-Event Insights ReportScreenshots of views, reach & engagement delivered after finals.

SHARP ENTRY PARTNERSHIP

FINANCIAL TRANSPARENCY: WHERE OUR RS 150,000 BUDGET GOES INSTITUTIONAL SEED BACKED BY HIGHBROW COLLEGE

Rs 55k

2 CNC Cars

Rs 25k

6 Team Kits

Rs 20k

Expo Booth

Rs 15k

Branding

Rs 10k

Portfolios

Rs 10k

Media Shoots

Rs 15k

Buffer

AUDITED BY FINANCE LEAD RAYYAN // CUSTOM IN-KIND / PRODUCTION TRACKS AVAILABLE ON REQUEST 04 / 05

04 // LET'S MAKE IT HAPPEN KARACHI IN-PERSON OR CALL

THE NEXT STEP

LET'S LOCK YOUR BRAND
BEFORE WE PRINT.

Our jacket DTF print run and CNC car liveries are locking soon. Once a brand confirms a category in Title or Gold, that industry slot is closed.

● CATEGORY SLOTS OPEN // KARACHI

"We don't want a passive cheque. Give us 10 minutes at your office, showroom, or over a call this week—tell us what you want to push in Karachi right now, and we will map the exact Reel, Highbrow campus drop, and Expo booth plan with you."

STEP 01 // 10 MINUTES

QUICK MEETING OR CALL

Pick your tier (Title, Gold, or Silver) and lock your category slot.

STEP 02 // LOGO SEND

JACKET & CAR LOCK

Send your PNG/vector logo for our 6 black F1 jackets and both race cars.

STEP 03 // EXECUTION

SHOOT, CAMPUS & EXPO

We shoot your Reel, launch on campus (800+ students), and showcase at Expo.

ZAIN KHAN · ARIB · SAAD · FAIZAN · HAAD · RAYYAN // HIGHBROW COLLEGE, KARACHI 05 / 05

OBSESSION,ENGINEERED.

WE EARNED ATTENTIONFIRST.

FOUR WAYS WE DRIVEREAL VALUE FOR YOU.